For the fourth year running, Sharethrough hosted its Native Ad Forum this week as part of AdWeek New York.
It was standing room only in the Thomson Reuters building in Times Square, as Sharethrough executives were joined on stage by leaders from Google, Moat, Mindshare, Turner, Pinterest, Time Inc., Conde Nast, Horizon Media, PopSugar and Cadreon. The three-hour forum combined key voices from the technology, publishing and advertising industry all discussing the future of programmatic native.
For anyone with even a passing interest in the rise of native ads and the new growth opportunities afforded to native by the arrival of programmatic capabilities it was a must attend event. For anyone that missed out you can watch a replay here, or in the video player below.